How to spice up your posts?
Hungry? 🍽️ Well, food isn’t the topic of this post, but spicing up your posts certainly is. One of the most common questions I get from...
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Efrat Bar-Sella
Apr 281 min read
Is Imposter Syndrome Shaping Your Marketing?
🎭 66% of employees and managers in the workplace experience imposter syndrome, a psychological pattern characterized by self-doubt and...
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Efrat Bar-Sella
Apr 282 min read
🚀 Is Repeating Your Marketing Efforts Insane? 🚀
Albert Einstein’s famous quote says, "Insanity is doing the same thing over and over again and expecting different results." 🤪 In the...
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Efrat Bar-Sella
Apr 282 min read
Can AI Liberate You from Content Writing?
Passover is the holiday of freedom 🦋, and it's a great opportunity to examine what we can liberate ourselves from. Which cords 🔗 is it...
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Efrat Bar-Sella
Apr 281 min read
Presentation Skills
Have you ever been asked to create a presentation and didn't know where to start? 🤔 Did you already have a skeleton for a presentation,...
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Efrat Bar-Sella
Feb 272 min read
✍ How to write an article: 5 Essential Tips ⚓
Have you ever found yourself struggling 😤 to begin writing an article? The task can feel overwhelming, but rest assured, there are...
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Efrat Bar-Sella
Feb 142 min read
Why Shorter is Better. And How to Do It Right in Marketing.
😲 Did you know people face 2000-3000 marketing messages daily? With attention spans of just 2-3 seconds on social media and intense...
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Efrat Bar-Sella
Feb 52 min read
How to Write So People Will Read, Especially for Non-Native English Speakers
Did you know that we consume approximately 34 gigabytes of data and information daily, equivalent to reading 100,000 words per day? In...
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Efrat Bar-Sella
Jan 292 min read
Tidy House, Tidy Message: Why Clarity Matters in Marketing 🏡📢And why is IKEA my favorite restaurant? 🍴 😉
Ever walked into IKEA and felt instantly at ease with its tidy look? It's no wonder. The immediate feeling is that any mess in your life...
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Efrat Bar-Sella
Jan 162 min read
Why Marketing-as-a-Service Might Be Just the Solution You Need
🚀 Striving for growth and business success but struggling with a limited marketing budget? ⭐ Ever wondered how to defy budget...
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Efrat Bar-Sella
Jan 82 min read
Making the Most of a Trade Show: Key Steps for Exhibitors
Have you ever invested significantly in booth rental, design, logistics, and travel only to see your trade show results fall short? Don't...
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Efrat Bar-Sella
Dec 26, 20232 min read
Planning a B2B Marketing Strategy - Simple Steps to Success
Ever felt like your marketing efforts are shooting in every direction, hoping something will stick? A well-defined marketing roadmap...
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Efrat Bar-Sella
Dec 21, 20232 min read
Fine-Tuning Your Message: Simple Steps to Craft an Impactful Slogan
In the ever-evolving landscape of marketing, a compelling message is the heartbeat of your brand. Whether you're launching a new product,...
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Efrat Bar-Sella
Dec 20, 20232 min read
Elevating Your LinkedIn Presence - Simple Steps To Make Your LinkedIn Profile Stand Out
Your personal LinkedIn profile is not just a digital resume; it's a powerful tool for marketing both yourself and your business. By...
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Efrat Bar-Sella
Dec 20, 20231 min read
Mastering Your Presentations: Simple Steps for Impactful Delivery
Whether you're pitching a new idea, presenting a project update, or speaking at a conference, your ability to communicate clearly and...
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Efrat Bar-Sella
Oct 31, 20231 min read
Targeting Your Audience: Precision in B2B Marketing
Identifying your B2B target audience is essential, but reaching them effectively demands strategic precision. Focus on industry-specific...
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Efrat Bar-Sella
Oct 31, 20231 min read
Mastering Presentation Basics: Captivate Your Audience
In the world of marketing, creating an impactful presentation is essential. Start by understanding your audience, tailoring your content...
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Efrat Bar-Sella
Oct 31, 20231 min read
Problem-solution-advantage
Problem-solution-advantage is a marketing framework for defining the marketing message for your product or service. The problem refers to...
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